The Growing Demand of Vegan Cheese in the Market

Veganism, once considered a passing fashion, is now mainstream, and Millennials are driving this trend. Millennials are promoting veganism due to growing concerns over animal welfare and awareness about the sustainability of the non-dairy cheese market.

Consumers are increasingly switching to vegan products due to increasing health concerns regarding dairy products. Recent research has suggested that the dairy industry is negatively impacted due to the use of hormones, antibiotics, and allergens to increase cattle production. A shift to dairy alternatives is also being driven by growing awareness of the environmental impact of dairy farming practices.

Food manufacturing units have begun to use vegan alternatives in their production of different food products due to the rising popularity of veganism. Vegan cheese is becoming more popular in fast-food restaurants and bakeries.

Leading fast-food chains such as Domino's Pizza and MacDonald's offer vegan burgers, pizzas and other vegan food items to capitalize on the growing demand for vegan cheese. Many retail and grocery stores now sell vegan cheese in various flavors.

Vegan cheese is available in many flavors, including blueberry, cranberry and caramel. This allows consumers to try new flavors. Vegan cheese is low in cholesterol and high in protein, making it an excellent choice for those who are lactose-intolerant or obese.

North America will continue to lead the market for vegan cheese growth due to its advanced manufacturing facilities and production facilities. Due to the increasing demand for ready-to-eat healthy snacks, vegan cheese sales will continue growing in the region.

In Western Europe, vegan cheese sales are expected to rise along the same lines as in Western Europe, and the region is projected to capture a significant market share within the next few years. The expansion of vegan cheese markets in APEJ and MEA will be driven by increasing disposable income and increased awareness about health.

• North America Vegan Cheese Market: Overview

Transparency Market Research's recent global vegan cheese market study found that the market value for 20021 exceeds US$ 600Mn. It is projected to grow at 8.2% over the forecast period. The market for vegan cheese is estimated to be worth US$ 1.4 billion by the end of 2031.

People are changing their eating habits and adopting vegan diets in the region, driving demand for vegan cheese.

• North America Vegan Cheese Market: Key Highlights

The North American vegan cheese market is expected to be led by the mozzarella segment in terms of value in 2021. The market value for mozzarella is estimated to grow at 8.2% by the end of the forecast period.

Blocks & wedges segmented are expected to have a large share-based on form and will reach US$ 360Mn at the end of 202.

The retail/ household segment will account for a significant market share in terms of volume and value, according to 2031. Retail/household is expected to see growth at a CAGR of 7.5%. This segment is expected to reach a market volume of 994.1 million tons by the end-of-the forecast period.

The 93.4% market share is based on nature. This segment is expected to grow at a CAGR of 8.2% and reach a market value of US$ 134.8 Mn before the end of 2021.

According to estimates, the 78.8% market share will be attributed to the business-to-consumer segment.

• North America Vegan Cheese Market: Trends Consumer spending has increased on healthy diets:

The ability of consumers to spend on exotic and plant-based foods has risen in recent years. There has also been an increase in demand for new food options. Through various promotions and advertisements, they are encouraged to eat plant-based foods. This is partly due to the growing demand. Veganism was once considered a passing trend but is now a mainstream product due to the millennials who are pushing it. Vegan cheese will be in high demand due to the increasing use of non-dairy dairy cheeses in snacks, bakeries, and confectionery. There are many factors that have contributed to the increase in dairy-free product demand. When making food decisions, consumers are more aware of ethical issues. The millennial generation of vegans is the most committed and has a more balanced lifestyle. Food industry professionals from all levels of the supply chain have changed the emphasis on their products and products. All items, ingredients, and processes have been modified to appeal to vegans, from grocery stores to restaurants to food manufacturers.

Vegan cheese demand is rising because of healthier lifestyles. Consumers are more aware of the health risks of dairy consumption and are switching to vegan products. Plant-based foods can lower blood pressure and reduce the risk of early death, heart disease, stroke, colorectal cancer, cancer, and other health problems. These products are increasingly popular as people abandon traditional cheese. Due to the rising interest in vegan cheese, many vegan cheese brands have entered the global market. This has created fierce competition in this market. The vegan trend is expected to be followed by large food producers, which correlates to solid demand for dairy-free foods. There are opportunities for manufacturers in the dairy-free market to expand and maintain their market share relative to the competition.

Strategies Developed by Vegan Cheese Manufacturers for Increased Market Growth

Traditional dairy-based cheese producers are now looking to expand their product range by launching plant-based products. All companies are actively investing in new brands and goods to satisfy the increasing consumer demand for plant products.

Bel Brands, a French dairy company, launched six vegan kinds of cheese in April 2021. There are six flavors available and two formats.

So Delicious, Danone's plant-based dairy-free brand, has expanded its product range to include shredded cheeses and sliced cheeses as well as creamy spreads.