With over 90 million people across the world looking for love online, one of the best business concepts sparked by the internet is the online dating service. Carefully tuned algorithms seek out the best matches and the participants are given the information. But looking for love can be a tiring process as users flit through one photo after the other. Thankfully, the internet is home to another online business that takes the hassle out of online dating, plus a few others that simply fill our lives with pleasure.
Too tired to look for love? Have someone do it for you
Forget the PDA, as the VDA - or virtual dating assistant - is here to stay. This business model relies on our "all work, no play" outlook on life which makes even online dating a hassle. They take the time to flit through all those potential matches from Match, Tinder, and all the other dating sites their customers have registered for. The shortlist is then sent on to the client, who will then make their final decision.
For the novelty of it
The internet can be an enticing shopping experience as there are simply no bounds as to what is available. But businesses on the internet often have a sense of novelty to them and can afford to be a bit more niche than businesses who rely on foot traffic. Whether this spans the business that draws a cat for the purchaser at $10 a pop or subscription services to the most random, yet awesome, product mixes on the market, the internet has made this possible.
Social media influencers
Before there was the internet, the only way you could follow the journey of others was by buying an autobiography. Now, we're spoiled for choice as there is a social media influencer out there for every category you can think of. From intense realism motivation with MFCEO host Andy Frisella to simple yet nutritious meals with Mima at CookingWithMima, these influencers have unlocked a business by simply posting pictures of themselves, or their services, online. They sell courses and merchandise, sponsor items, do collaborations, and more. The business model is simple, gain more organic traffic and true followers who will buy the products and click on the links.
The internet is a treasure trove of business opportunities and for those who have something to sell, there might just be the ideal target market out there.